Bengaluru, India · 9+ Years Experience

Creating digital products, scalable design systems, and visual narratives with clarity and restraint.

I am Edwin Johnson, a Senior UI Designer collaborating across product, engineering, and leadership to deliver scalable design solutions across e-commerce, gaming, mobility, and consumer technology.

Selected Works

noon UI design 01 / product design
Noon E Commerce (UAE) 2023 — Present

noon UI design ↗

High-energy visual language and graphic promotional system for the premier e-commerce shopping festival.

✦ noon Collect AI App ✦ 11:11 Design Language ✦ App Home UI ✦ Modular Motion System
Simple Energy Branding 02 / Mobility
Simple Energy 2023 — 2024

Simple Energy Branding ↓

Chiaroscuro studio visual and launch teaser capturing the aerodynamic silhouette of the electric scooter.

✦ View UI Screens ↓ ✦ Concept Scooter HMI (ARRIVE) ✦ HMI & App Infographics ✦ Landing Page Art (First Launch) ✦ Illustrated Owner's Manual ✦ Streetwear Merch
Junglee Gaming Assets 03 / Illustration
Junglee Games 2024 — 2025

Junglee Gaming Assets ↗

Tactile isometric illustration and vector asset system combining metallic luster with playful geometric stylization.

✦ Isometric Illustrations in Figma ✦ Howzat Christmas Icon
Figma Illustrations 04 / Illustration
Figma / Illustrations 2023 — 2024

Figma Illustrations ↗

A master showcase of 9 vector illustrations built entirely in Figma using only the pen tool and multi-stop gradients. Spanning sneaker culture, cosmic product art, and figurative pop art. NO AI.

✦ Master Artworks (Pen & Gradients) ✦ Zero AI · 100% Handcrafted

Professional Experience (9+ Years)

May 2025 — Present
Noon E Commerce (UAE) Senior UI Designer · Bengaluru
Leading UI and visual design across customer-facing products. Designing scalable design systems, reusable component libraries, and cross-platform accessibility standards.
2024 — 2025
Junglee Games Senior Product Illustrator · Bengaluru
First dedicated Product Illustrator across multiple gaming products. Established scalable illustration systems and digital asset standards for interactive gaming.
2023 — 2024
Simple Energy Senior Visual Designer · Bengaluru
Led visual design across EV digital products and brand experiences. Designed mobile apps, vehicle HMI concepts, launch key visuals, and marketing assets.
2021 — 2023
ShareChat Illustrator · Bengaluru
Developed illustrations, Lottie animations, and visual storytelling used across the social platform for millions of active users.
2020 — 2021
Mixed Route Juice Graphic Designer · Delhi
Delivered branding, advertising, and marketing design for enterprise accounts.
Clients: HP, DLF, JW Marriott, Safal, Jovees, VLCC.
2019
Akara Agency Creative Artist · UAE
Delivered branding, digital campaigns, and visual communication.
Clients: Mashreq Bank, regional hospitality brands.
2018 — 2019
Axis Vantage Creative Designer · Bengaluru
Created branding, advertising, and digital design solutions for diverse client accounts.

Design Philosophy & Credentials

With 9+ years of experience, my work lives at the intersection of disciplined design systems and emotive visual storytelling. Whether building the foundations for an EV mobility launch at Simple Energy, defining visual standards as the first product illustrator at Junglee Games, or steering customer-facing UI design at Noon, I focus on scalable design solutions that elevate the product and drive user engagement.

I collaborate closely with product managers, engineers, and stakeholders to transform complex technical requirements into quiet, intuitive, and visually disciplined experiences.

"Design systems provide the scale and clarity; visual craft gives the product its soul."
Software & Tools
Figma FigJam Adobe Creative Cloud Lottie Procreate
Education
Bachelor of Arts (B.A.) in Animation & Graphic Design
St. Joseph College of Communication · Kerala, India (2015 – 2017)

Let’s start a conversation.

Available for senior visual design initiatives, design system advisory, and select collaborations. Based in Bengaluru, India.